SDOH Market Insights

SDOH Market Insights is an SDOH analytics solution from Inovalon designed to help life sciences teams improve access to therapies for the patients who need them most. By linking clinical, economic, demographic, and social drivers of health, the platform breaks down data silos to deliver a full picture of the patient journey across both medical and pharmacy interactions.

Built on a dataset spanning 456 million or more unique lives, 97 billion or more medical events, over 1.1 million physicians, and more than 724,000 clinical facilities, SDOH Market Insights gives life sciences organizations the scale and depth needed to uncover treatment gaps, address health disparities, and strengthen therapy adherence across diverse patient populations.

Core Capabilities

• Follow the Patient Journey: Track how patients move across medical and pharmacy interactions to reveal the variables that impact access and adherence over time.
• Find and Fix Care Gaps: Pinpoint exactly which patients are missing care and take targeted action to close those gaps and improve outcomes.
• Strengthen Provider and Payer Engagement: Gain a clear understanding of patient needs and therapeutic areas to drive more effective engagement with providers and payers.
• Find the Right Patient Populations: Drill down by geography, patient characteristics, and social risk factors to identify underserved groups and meet diversity goals more efficiently.
• Spot Barriers to Care: Analyze disease trends, care quality metrics, and social barriers to identify and address health disparities across populations.
• Deliver Trusted Insights: Provide payers and providers with the data they need to make better care decisions and improve patient outcomes.

How It Works

• SDOH Market Insights combines data from 456 million or more lives, linking medical, pharmacy, and social drivers into a unified analytics environment.
• The solution connects access metrics directly to outcomes, enabling life sciences teams to uncover treatment gaps across populations and ensure therapies reach the patients who need them most.
• Regular data refreshes allow users to track trends over time, enabling continuous monitoring of access and adherence patterns.
• The platform supports deeper engagement strategies by surfacing actionable, precise insights tailored to specific therapeutic areas and patient segments.

Who It Is For

• Life sciences organizations seeking to expand market access and improve therapy adherence among underserved populations.
• Teams responsible for commercial strategy, health equity initiatives, and provider or payer engagement.
• Organizations looking to meet diversity goals in patient access and identify where social determinants of health are creating barriers to care.

SDOH Market Insights is part of Inovalon's broader suite of real-world data and analytics solutions, which also includes Commercial Analytics, Clinical Trial Analytics, HEOR, and Provider Market Insights. The platform is supported by primary source, deidentified data and is designed to integrate into life sciences workflows that require regular, reliable data refreshes and evidence-based decision-making.