Product Claims

Papercurve Product Claims is a module within the Papercurve platform, powered by Paige AI, that provides a central repository for managing approved promotional phrases, sentences, and paragraphs used across product content. It is designed for life sciences and regulated industries where product claims — including promotional statements, safety information, and fair balance language — are reused across multiple documents and must remain consistent and traceable.

The tool uses machine learning and Natural Language Processing to identify when text in a document closely matches approved claims, support global traceability of phrases across all materials, and help onboard new employees by surfacing previously approved content.

Key Use Cases

• Traceability: Locating all documents where a specific phrase appears can be time-consuming. Paige AI identifies every document containing a given claim, making updates or removals more efficient.
• Consistency: The system promotes content reuse by identifying when text is similar to an approved product claim, helping writers and reviewers maintain consistent wording across all materials.
• New hire onboarding: New employees gain visibility into previously approved content, with recommendations to approved claims helping writers and reviewers get up to speed quickly.

Features

• Rapid product claims creation: Approved text can be added to the product claims database by highlighting text directly within a document.
• Product claims in comments: When highlighted text closely matches an existing approved claim, that claim surfaces in document comments using Natural Language Processing. This helps reviewers avoid commenting on already-approved language or directs them to the correct approved wording when edits are needed.
• Search product claims: Users can highlight text in a document and search the product claims database. Search results are powered by Paige AI, providing results beyond simple text matching.
• Find all documents with a product claim: When a claim needs to be updated or removed, users can quickly view all documents that contain that specific claim.

Benefits

• Supports efficient creation of quality content by leveraging a library of pre-approved promotional claims.
• Enables global claim traceability to streamline content updates across all materials.
• Stores institutional knowledge to accelerate onboarding of new team members.

Papercurve is based in Toronto, Ontario, Canada, and offers integrations with other platforms. The product includes data security provisions, and additional resources such as case studies and a knowledge base are available through the Papercurve website.