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Company description

Within3 develops an insights management platform designed for life sciences organizations, including pharmaceutical, biotech, and medical device companies. Founded in 2007, the company originally launched as a secure peer-to-peer engagement platform for physicians before expanding into a broader platform that helps life sciences teams gather, integrate, and analyze insights from healthcare professionals, patients, and market data. Within3 serves all of the world's top 20 pharmaceutical companies and reports that 65% of the global top 50 drugs are discussed on its platform, with more than 70,000 patients and HCPs engaged worldwide.

The company's flagship offering, Launch Intelligence™, unifies field activity, HCP engagement, social sentiment, claims data, and other sources into a single market view intended to support faster decision-making during product launches and throughout the product development lifecycle. The platform is built on network analytics, asynchronous virtual engagement, and AI-powered analysis and reporting, and every implementation is supported by dedicated client success teams.

Core Products and Modules

• Virtual Advisory Boards: Provides more than 40 engagement applications for conducting advisory boards with healthcare professionals. Features include in-platform translation, an AI-powered Moderator Assistant, customized notifications, document co-authoring, 24/7 accessibility, and user-friendly engagement tools.
• Insights Reporting: Aggregates and analyzes data from multiple sources, with AI-supported analysis to reduce reporting workload by 90%. Outputs include key insights, recommendations for strategic next steps, and one-click PowerPoint report generation.
• Social Listening: Monitors trending conversations across digital channels on an ongoing basis or around specific events such as product launches or medical congresses. Includes an easy-to-use dashboard, historical data access, custom configuration, and a dedicated support team.
• KOL Mapping: Provides a customized view of disease communities to identify key opinion leaders based on influence and network connections, not just publication data. Includes pre-filtered disease community data, network analytics, and a dedicated data team.

Teams and Use Cases Served

• Medical Affairs: Supports medical affairs and field teams in capturing, synthesizing, and sharing unbiased insights to build relationships with healthcare professionals and inform evidence-based strategies.
• Commercial: Enables commercial teams to track HCP, payor, and patient sentiment in real time, refine segmentation, and gather expert feedback to support brand strategy and execution.
• Clinical and R&D: Helps teams connect with investigators, experts, and patients to optimize trial design, surface feasibility feedback, and gather recruitment insights to reduce delays.

Platform Characteristics and Deployment

• Built over more than a decade of working with top pharmaceutical companies, with the platform designed specifically for life sciences workflows.
• Each project is configured to align with individual team goals and objectives rather than offered as a generic out-of-the-box solution.
• Designed to protect sensitive information, intellectual property, and patient privacy, with security and compliance built into the platform.
• Every implementation includes a dedicated client success team as a standard component of the service.
• Supports global engagement with in-platform translation capabilities to accommodate participants across languages and geographies.

Notable Client Outcomes

• One partner organization, LeadUp Medical Network, estimated double the cost savings and double the volume and specificity of insights from KOL programs run on Within3.
• A client team lead reported that using the platform reduced the need for follow-up advisory boards, streamlining efforts and lowering costs.
• A commercial team lead described using insights from the platform to iterate on product development, design patient support programs, adjust call center operations, and inform annual business planning.

Within3 is headquartered and operates with a leadership team spanning engineering, product management, AI and analytics, client success, consulting, and finance. The company positions its platform as a purpose-built solution for life sciences organizations seeking to consolidate fragmented data sources and reduce the time required to move from raw insight to strategic decision-making.

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Software attributed to Within3

• Launch IntelligenceView

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