
Veeva PromoMats
A platform for managing the creation, approval, and distribution of promotional content in compliance with regulations.
Overview
Veeva PromoMats is a comprehensive content management application designed to manage the entire lifecycle of promotional materials in the life sciences sector. It facilitates content creation, review, approval, digital asset management, claims management, and modular content creation.
Integrating seamlessly with CRM systems, PromoMats enables the automatic distribution of promotional content via various applications like CLM and Approved Email. The platform’s Open API allows for integration with third-party systems, such as web content management and campaign management tools.
The application includes a Brand Portal that serves as a central repository, making content easily accessible and promoting content reuse. PromoMats also automatically generates eCTD compliance packages necessary for FDA post-marketing and pre-clearance submissions.
Features and Benefits
- Supports full lifecycle management of promotional content with regulated content management.
- Enables seamless integration and automatic distribution of content through CRM connections.
- Centralized access and improved reuse of content via the Brand Portal.
- Ensures compliance with automatic generation of eCTD packages for FDA submissions.
The application significantly increases speed to market and reduces content creation costs while maximizing content reuse and ensuring compliance. It is trusted by over 450 leading and growing biopharmaceutical companies, providing them with a reliable single source of truth for digital content management.
