QoEtient

QoEtient is a next-generation no-code test automation platform designed specifically for OTT platforms, broadcasters, MSOs, and digital service providers. It leverages Tata Elxsi’s Smart Executor engine to enable teams to accelerate testing using plain English test cases, eliminating the need for traditional scripting. This platform allows QA teams to onboard tests up to 85% faster and reduce automation efforts by 70–85%.

QoEtient features an intelligent, self-healing test engine that automatically adapts to UI and content changes. It integrates seamlessly with CI/CD pipelines and supports real-device, app, and network testing, which accelerates release cycles, reduces QA costs, and ensures flawless digital experiences at scale.

Key Features

• Accelerated failure analysis: Automatically generates clear summaries of failed tests, identifying root causes.
• Create tests in plain English: Uses GenAI-powered Smart Execution to adjust to app, UI, and content changes.
• Early defect identification: Identifies high-risk areas and prioritizes critical tests within CI/CD pipelines.
• Adaptive Testing: Adjusts test flow dynamically with application behavior across devices and software versions.
• CI/CD-Ready Orchestration: Manages test runs directly from pipelines like Jenkins, GitLab, and Azure.
• Multi-Screen and Cast Testing: Automates scenarios across second screens and casting flows with seamless UX switching.
• Real device testing: Tests on real hardware such as STBs, Smart TVs, Rokus, Fire TVs, mobile devices, and browsers.
• Rich QoE Metric Insights: Captures over 30 QoE KPIs including video quality, latency, and UI responsiveness.

QoEtient empowers QA teams to scale faster with no-code scripting, self-healing test flows, and GenAI-driven automation, reducing test setup time by 85%. Development teams benefit from executing intelligent tests earlier in the CI/CD pipeline, isolating failures quickly, and improving release confidence. DevOps and TestOps teams can integrate QoEtient into modern DevOps pipelines, supporting rapid rollbacks and automating regression.

The platform translates simple English into complex test executions using its GenAI-powered Smart Executor engine, which combines natural language processing with real-device automation. Testers write test cases in plain English, and the Smart Executor interprets these instructions, generating executable flows that adapt as the application evolves. Tests are executed across a real-device lab without scripting or manual setup, providing step-wise logs, screenshots, and AI-generated root cause analysis.

QoEtient is an AI-based, true no-code automated test executor that can read and understand test cases written in natural language. It automates tests on compatible devices, provides regular test results, and offers AI-generated insights on test failures. Unlike traditional script-based automation, QoEtient eliminates the need for coding knowledge and reduces maintenance efforts by adapting to application changes without manual intervention.